Online Ticket
Programme
Sienna Parulis-Cook - Associate Director of Communications Dragon Trail

Associate Director of Communications Dragon Trail

Based in the UK, Sienna Parulis-Cook is Dragon Trail’s Communications Manager, creating educational resources on Chinese outbound tourism and the Chinese digital landscape, including articles, reports, and webinars. She is co-author of the book, China, the Future of Travel. Sienna has 10 years of experience working in media and was Managing Editor of City Weekend magazine in Beijing, where she lived for 7 years. She has a master’s degree in Chinese Studies from London’s School of Oriental and African Studies and is a proficient Mandarin speaker.

Select the day that you prefer

  • 09 Oct
  • 10 Oct

Find the event interested

10 OCTOBER  |  10:30 - 12:00 Main Arena - Hall Sud

Event speakers

Wolfgang Georg Arlt
Founder and director of COTRI China Outbound Tourism Research Institute
Roberto Gentile
Blogger, publisher, tourism retail expert, community-manager, head-hunter
David Dai
Vice General Manager Destination Marketing Centre of Tuniu
Sienna Parulis-Cook
Associate Director of Communications Dragon Trail
Fausto Palombelli
Chief Commercial Officer, Aeroporti di Roma
Amanda Wang
Ctrip Global Destination Marketing &Sales G.M.
Stefano Fiori
Vice President of Roma & Lazio Convention Bureau