Giacomo Del Chiappa
Associate Professor of Marketing and Management, UNISS
Associate Professor of Marketing and Management at the University of Sassari, where he teaches “Tourism Marketing and Management”, “Destination Management and Digital Marketing Lab” and “Service and Retail Marketing”. He is Senior Research Fellow at the School of Tourism & Hospitality of University of Johannesburg, Associate Researcher, National Research Council (CNR) - Institute for Studies on the Mediterranean, and member of the Board of Directors of the Italian Marketing Association.
His research is related to service and retail marketing, destination management, consumer/tourist behavior, tourism sustainability, digital marketing and airport marketing. He is Co-Editor-in-Chief of the European Journal of Tourism Research and member of numerous editorial boards of national and international scientific journals.
He has around 200 national and international publications, and he regularly publishes in the most relevant marketing and tourism-related scientific journals. He regularly teaches in PhD programs, Masters and EMBA in Italy and abroad in the areas of consumer behavior, tourist behavior, destination management and hospitality marketing and management.
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Researcher of the Institute of Mediterranean Studies of the National Research Council (ISMed - CNR) Expert in Tourism Marketing
Senior Researcher at the Institute for Studies on the Mediterranean (ISMed) of the National Research Council (CNR), Italy