Cycling tourism: from trend to product. FIAB services for operators and hoteliers targeting the market
- Wednesday, October 13, 2021
- 16:45 - 17:45
- BeActive Arena - Pav. A4
- Antonio Dalla Venezia President of the Technical Scientific Committee of Bicitalia and President of CIAB
- Michele Mutterle Organizational secretary and Albergabici service representative
FIAB has been promoting cycle tourism for 30 years, working extensively on the territory and with the administrations for the creation of high quality itineraries. The Bicitalia network runs through Italy with 22,000 km of routes, works at ministerial and regional tables for the construction of cycle paths, has created the Albergabici network of accommodation facilities suitable for bicycle travelers and has promoted the birth of CIAB, Bicycle Friendly Enterprise Club, that provides insurance services to renters and cycle tour operators. At TTG, FIAB will meet tourism professionals to present the various solutions for organising and strengthening the cycling tourism offer, thereby enabling sector companies to access this particular customer segment and gain their trust.